Threatin – Living Is Dying: A Video Breakdown


Lying is flying.

By now you’ve almost assuredly heard of the band Threatin. I won’t retell the entire failed scam. Metalsucks has done an incredible amount of work on this and you can read all about it here, here, here, here, and here. Some maintain that this was all a clever and successful ploy. Now thousands upon thousands of people know who Threatin is and that “all press is good.” Sure, spending tons of your own money (or worse, someone else’s money) on a tour that no one attended is not exactly the best business model, but you can’t argue with the exposure. Every struggling artist knows exposure puts a roof over your head, food in your belly, and hot babes feeling your big muscles.

While Mr. Threatin himself may be screaming “I’m not owned! You’re owned!” into the inky-black void, we’re left with Threatin’s legacy: a clusterfuck of a tour and a music video. Shall we see if this added exposure puts another wing on the Threatin mansion? Let’s break it down.



Those 15 minutes are almost up.


This was the only mirror in Threatin Manor that wasn’t covered in razor scratches or coke residue.


There’s a painting in an attic somewhere of Jered actually making money.


Don’t worry. No one saw your fingers at the bottom of the shot.


* cough cough cough cough*


I get it now. Jered was “threatin'” to create a fire hazard by places those sheets over hot lights.


I hope this is a Dr. Hibbert/Hugo situation.


“Like sands through the hourglass, so is Threatin’s cocaine stash.”


Catch Threatin on tour. Unless all the tickets are already pre-sold out.

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